What is a logic model and how is it structured?
Your program's logic model is a step-by-step illustration of how your program creates value (also known as an "impact model" or a "theory of change"). In addition to efficiently explaining and quantifying how the program's services translate into social impact, the logic model helps distinguish between outputs, interim outcomes, and end outcomes (i.e., social impact), enabling both the donor and the nonprofit to focus on the proper metrics for evaluating success.
At True Impact, we break outputs and outcomes into a five stage logic model.
- Program Development: The number of improvements in infrastructure, operating practices, systems, or staff used to deliver a program’s services.
- Reach: The number of people served by the program.
- Learn: The number of people who as a result gain the skills, knowledge, motivation, or access to resources that will enable them to achieve success.
- Act: The number of people who then take action or change behavior in order to achieve success.
- Succeed: The number of people who gain income, health, housing, or otherwise improve their wellbeing by achieving the program's end goal.