Tips for Sharing Your Social Impact Report With Others

Congratulations on recently completing your Social Impact Report!

Your report is a powerful summary of your overall program and can help you communicate with many stakeholders about the value of your work. Below, you'll find easy-to-use templates and tips to help you share your Social Impact Report and build new champions of your important work.

Thank you for your hard work on your Social Impact Report. We greatly appreciate the time and effort you invested in this process.

Who Should You Share With and Why?

You might consider sharing your report with the following audiences:

Audience	Why it matters
Donors	Demonstrates the real-world impact of their gift and encourages continued giving
Board Members	Supports strategic decisions and reinforces program value
Funders & Grantors	Strengthens grant applications and builds funder confidence
Community Partners	Builds credibility and opens doors for collaboration
General Public	Raises awareness of your mission and attracts new supporters

When to Share

Timing your report share strategically can increase engagement. Consider:

Year-end giving season (November–December) — Impact data is a powerful motivator for year-end donors
After a grant cycle closes — Attach or reference the report in follow-up communications with funders
Annual meetings or board presentations — Use it to open the conversation about program performance
Awareness days or milestones related to your cause or program anniversary

Sharing annually is a great baseline, but don't hesitate to reference specific metrics from your report throughout the year in newsletters, pitches, or conversations.

Email Template

Suggested subject line: "See the impact [Org Name] made this year" or "Our 2024 impact — by the numbers"

Dear [stakeholder],

We recently completed a summary report of the impact we are making towards our mission and want to share those results with you. This report was completed in partnership with True Impact, a leading impact measurement platform.

Why is this information valuable? First, it helps us better understand how much progress we are making towards [insert your mission here]. And it goes beyond proving our current impact: this report helps us make more impact by identifying opportunities to do more good.

Here is what our program accomplishes:

[Insert Outcome 1 from the impact report]
[Insert Outcome 2 from the impact report, if applicable]
[Insert Outcome 3 from the impact report, if applicable]

Attached, you’ll find our full report.

To attach a PDF of your report, view these instructions to download. To alter the formatting and avoid cutting off information between pages, consider using the "scale" feature when saving the PDF.

Social Media Templates

Facebook & Instagram

Post idea 1:

Use any of these editable Canva graphic templates to add in your reach figures or social impact figures to help illustrate your program's scope! Post on your Facebook, Instagram, or any other social media platform you utilize to help tell the story of your work.

Post idea 2:

[org/program name] recently completed a summary social impact report. With it, we can now show exactly how much our programs are improving lives [or insert your specific mission here]. We’re excited to share the results with you.

Download the full report to learn more: [URL]

LinkedIn is especially effective for reaching individual donors, corporate funders, and professional community partners. Try a slightly more formal tone:

"We're proud to share the results of our [year] Social Impact Report for [program name], completed in partnership with @True Impact. This year, we reached [X people] and [insert key outcome]. Impact measurement helps us not just prove our work — it helps us improve it. Read the full report here: [URL]"